Steve is a sports enthusiast, a recruiting nut, and a man living his dream job. He started preparing for his job today when he first stepped out on the little league field 30 years ago. Little did he know that the lessons he started learning on the little league field would guide him to this point in his career. The key lessons are: hard work pays off, one accomplishes far more working with teammates, and a good coach is critical to deliver successful end results.
After graduating from San Jose State University with a bachelor degree in Psychology, he spent one year as a teacher and baseball coach before going to work for a search firm in San Jose, California. His path eventually led to San Diego working for TaylorMade Golf, and then a short hop over to Herzogenaurach, Germany with the adidas Group. Today, Steve is focused on building out a global recruiting infrastructure, building the employer brand, and instilling a passion for recruiting in everybody he comes into contact with.
Steve will be joining Steve Fogarty to present “Killer Employment Brands”.
Here’s a synopsis:
Pull, grab, tear the essence of brand from your corporate bureaucracy and bring it to life. We will explore how to identify the essence of your brand in highly complex, Global and multi-branded organization and amplify this in the talent marketplace. Hear how we achieved the impossible by leveraging adidas marketing teams—brand marketing, product marketing, sports marketing and digital marketing. Also learn how we built in design, simplicity and beauty into our employment branding initiative at all levels. Design not as an afterthought or veneer but as a key component. We will also look at how to differentiate between channels, brand, marketing, advertising or any other element that we often confuse for one another. If employment branding is a key initiative within your recruiting group then this is a presentation you won’t want to miss.
Next Tuesday, the 29th, the Recruiting Roadshow™ arrives in Cleveland, Ohio. This will be the sixth Roadshow to date. The project has been successful in each city we’ve visited.
If you’re in the neighborhood on Tuesday, please join us. You can register here.
As expected, each city turns out to be wildly different along recruiting fault line. Local population growth rates, ethnic diversity, geography, climate, industry, manners, regional culture, labor supply (by profession) and a number of other factors determine what’s really important. The number, density and tactics of the regional recruiting workforce depend on these issues.
Cleveland will be another really useful data point in the experiment.
We keep using the word ‘experiment’ because this is unchartted territory. Unlike traditional trade shows and/or events run by local trade associations, the Recruiting Roadshow focuses on local issues. The idea is to build new self-aware local networks of Recruiters that are designed to help recruiters help each other.
Recruiting Roadshows are free for participants.
We’re supported in this task by a number of very helpful sponsors and an underwriter (the difference is in the size of the check and the depth of assistance).
- Arbita is our first underwriter. Arbita is modeling the behavior of the 21st Century Recruitment Advertising agency. Don Ramer and his amazing team provide the project with site design, writing and logistics. Please visit them.
- Recruitingblogs.com is the official online community of the Recruiting Roadshow. If you are not yet a member, please visit them and sign up.
- Zoom Info is the Boston based sourcing powerhouse. Zoom has a huge database of passive candidates.
- PC Recruiter is a power tool for high performing Recruiters. They are hosting the Roadshow in Cleveland.
Please help out by visiting these generous friends and learning about their offerings.
Thanks,
John
Also posted in All, Roadshow Content |
The Recruiting Roadshow™ is coming to Cleveland on April 29th. The free half-day event will be held on the campus of Main Sequence Technologies in the town of Willoughby (here’s a map). A light breakfast and lunch are a part of the offering. Seating is limited and advance registration is required. (Register here)
The Recruiting Roadshow™ delivers continuing education for Recruiters. All Recruiting Roadshow™ events are free, sponsored by companies who are committed to improving the industry.
The goal of a Recruiting Roadshow™ is to help Recruiters harness the resources available in their own neighborhoods. Through a combination of structured networking exercises and topical content, the events strive to create a sense of community.
Many of the participants in the Roadshow events are also visible in online communities for Recruiters. The Recruiting Roadshow™ attempts to integrate online and offline community. We believe that it takes a combination of the two (physical and online) to make a community that really works.
Joel Cheesman, the widely respected voice behind Cheezhead will be among the presenters. Joel’s talks on the use of Search Engine Optimization in Recruiting are the stuff of legends.
Don Ramer, the charismatic CEO of Arbita, will deliver a talk on the future of recruiting in a social networked world.
John Sumser, the founder of the Recruiting Roadshow™, will address the demographic changes that are shaping the workplace.
A special guest will round out the foursome.
Again, seating is limited and advance registration is required. Look here for more info.
