Category Archives: Issues

Too Much, Too Many, Too Few III

(January 15, 2008) Isn’t it weird that the labor shortage is happening in an explosion of data. It’s easier and easier to find information about people while it’s harder and harder to find them. The number of needles is declining while the size of the haystack is growing.

Isn’t that how it seems?

There are some pretty odd trends that amplify the problem.

  • The percentage of jobs that require advanced education is going up. The percentage of North Americans who get advanced education is going down.
  • In the face of a shortage, much recruiting focuses on the way a candidate looks rather than on performance. This is particularly true in intergenerational and interethnic recruiting.
  • The education system continues to prepare students for jobs in factories. The video game companies do a better job of preparing them for work.
  • Hiring based on credentials continues to vex both sides of the equation. Do you want someone with an accounting degree or someone who can do accounting? Credentials, which should be the last resort of a competent recruiter, are poor substitutes for a quality guarantee.
  • Inflationary pressures are driving turnover. It’s being reported as an increase in the unemployment rate.
  • The recession we are in is localized to housing and retail. Yet, companies with clear paths to increased growth and profitability are behaving like the recession is universal.

Now, more than ever, the most important piece of technology in your arsenal is between your ears.

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Too Much, Too Many, Too Few II

(January 14, 2008) A great strategic plan is animated, rational and showcases the manifestation of a vision. It is a wonderful story with archetypal plot elements. It is a triumph of logic and reason over chaos.

Reality is never like that.

Reality is paradoxical, inconsistent, occasionally flat. It is rarely logical or reasonable. When reality resembles a great story, all of the BS detectors go off like car alarms after a small earthquake.

Seeing the future changes it.

Here are some of the pieces of the paradoxes. Notice the inconsistencies.

  • There is a labor shortage.
  • World population doubled twice in the past 50 years.
  • Population is declining in the top 50 Industrialized countries.
  • The population of the US will grow by 20% over the next 30 years.
  • The nursing shortage is global.

Part of the trouble lies with the old fashioned need to generalize for global media markets. When you watch something like Crossfire or the Daily Show, you come away with the impression that National and Global trends are directly applicable to local conditions. It’s the same paradox as the “Strategic Plan / Reality” problem. Many things that can be generalized at a National or Global level fall apart in a local context.

Pundits have an easier time of it when they sound like a strategic plan. They are more successful if they can persuade you that reality is coherent. When their stories sizzle and swirl, their wallets fatten.

Change is definitely brewing. Today’s daily links on Recruiting.com emphasize ideas that are slightly out of the American mainstream. They seem to be coming our way. In a highly collaborative world, the hierarchy just doesn’t make very much sense.

John Sumser. – © 2008 Two Color Hat, Inc. Santa Rosa, CA

Also posted in All, Community, John Sumser, Networking, Roadshow Content | Comments closed

Slicing Friends 1

(January 07, 2008) The commoditization of friendship is just the next step in the development of prime real estate on the word wide web. Do you remember when ‘community’ meant a place with buildings and people or at least a sense of belonging? Can you recall talent pipelines full of people not data?

Language has not kept pace with the changes that come from and through technology.  The relentless marketing machine dumbs down experience in order to standardize terminology. It’s how strip mining works in cyberspace.

You might trace it back to the Clintons. Remember “Friends of Bill”? That was the term of endearment for the world’s largest (at the time) political Rolodex. Friends of Bill paid small fortunes to attend  Renaissance Weekends. Being a friend, in theis context, was more important than actually knowing Mr. Clinton.

Recently, I asked a fellow who I’ve met a couple of times, swapped email with a couple of times and am generally aware of in the industry to be my friend on Facebook.

He said:

Hey John,are we “friends” ?i know we “know” of each other virtually … but i was actually going to try and limit my facebook to people I actually converse with 1:1
wanna start that ?
 

I replied

I went to bed wondering about the same thing last night. I really value words/concepts like friend, network and community. They are getting sliced really thin. Community means mailing list. Network means database. Friend means record.I don’t particularly like it.Have you noticed, though, that there’s an interesting new category? I think of it as people who are aware of each other and should be friends?

If we needed to talk to each other, we just would. No intermediaries or networking required.

That’s what I meant when I sent you the invite on Facebook. We’ve known of each other a long time and would most likely pick up the phone if the other called. The difference is as simple as I’m responding to your concern rather than going “okay” and hitting the enter button.

That may be too thinly sliced for your tastes.

If I’m beyond your cutline, that makes perfect sense to me.

However you decide, it might be interesting for us to have a deeper conversation about the implications and limits of friendship online in various settings.

Is one setting different from another in Profound ways? (Can you have 89 Million connections on Linked in and 3 friends on Facebook with a straight face? Why?

Do the differences in setting make a difference in Recruiting technique, reach or research results?

Like that.

Thanks for provoking my thinking another notch and good luck.

What do you think?

John Sumser. – © 2008 Two Color Hat, Inc. Santa Rosa, CA

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